How to Measure the Success of Your Site
Before you start...
When you are considering starting an SEO/SEM campaign for your or your client's web site, what should you pay attentio...
In January of 05, a new attribute was born, and adopted by at least the three major Search Engines.The attribute was originally introduced by Google, MSN, and Yahoo&nbs...
People refer to a duplicate content penalty over and over. Here and in other forums. Personally I do not think there is a penalty for duplicate content. I do think the SEs filter...
The origins
Search engines were initially created as quaint tools to allow Internet users quicker access to information. But as the World Wide Web exploded into offices and homes ...
SEO as a part of your web promotion campaign
There are a lot of web sites around. They cover an immense variety of purposes, styles, niches and target audiences. Web sites can be ...
When a site is being created from scratch, it is good practice to make it search engine friendly. That will save you a lot of effort in the future, when you realise the necessity o...
Do You Think About Your SEO Strategy Before You Start Copywriting?
SEO copywriting is another skill you should be capable of if you are portraying yourself as an SEO specialist. A...
Professional SEO Is Not Just About Rankings. It's An Attitude!
What is professional SEO? What are the goals of an SEO expert? What are the ways to achieve those goals and what res...
SEO copywriting is the core of the overall SEO process. If your site contains no copy, search engine spiders will have nothing to work with. If your copy is not properly written fo...
Alan Perkins, in a mould-breaking exposition on ethical search engine optimization, argued that there are four stakeholders in search marketing, which he defined as searchers, s...
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