Enhanced Reporting rolled out

[polarmate]

Detailed reporting is here! We've introduced the concept of channels as a way for you to gain insight into the performance of Google ads on your pages. By grouping pages into channels, you can compare performance of a banner versus a skyscraper, track clicks on your automobile pages versus your motorcycle pages, or get results for each individual website you manage. You'll see page impressions, clicks, and earnings data for individual channels or for any combination of channels.

Channels are defined by a unique tag in your ad layout code. You can add channel code to any of your pages, simply by copying and pasting the appropriate ad code into your web pages. This will allow you to track performance, and will give you valuable information that will allow you to optimize the performance of AdSense on your site.

Finally!! :cheers:

[Quadrille]

Excellent news ... really, really useful

:cheers:

[Dave Barnett]

As far as Adsense is concerned: Finally, finally, finally, and it's pretty impressive.

[bwelford]

It's just great. Way to go, Google. :cheers:

[RoySpencer]

hmmm...gonna have to think about how to divide up the 20 channels among 65,000 pages that will give us information that we can use. Well, this is a good start.

[Danny]

Since feb 2 or so, Google allows to display more than 1 ad unit per page, but they must be of the same type, right ?

I'm wondering if we may use 2 different channels on the same page.
e.g. channel A on top of the page and channel B at the bottom.

[rocwalker1]

Well it's about time, We have placed a couple of channels on about 30 pages and will be interested in the activity results over the next few days.
We have been trying to experiment with colors and now can see what is happening with the adsense on those colors, etc.
I sure hated being in the dark all this time.

[smr]

This article just came out, guess it needs a little updating it comes down on reporting pretty heavily.

http://www.small-business-software.net/affiliate-alternatives-google-adsense.htm

[Dave Barnett]

So far, mine isn't working

[polarmate]

Dave, there is a delay of 2 days for channel-wise reporting.
Numbers for channel reports are not displayed in near-real-time as they are for aggregate reports. To allow for the data to fully synchronize across all channels, your channel information will be delayed for two days before being shown. These days will show No data available in your channel reports.

Aggregate reports will show up to date information on an account level, which includes all channels as well as pages that are not assigned to any channel.
https://www.google.com/adsense/faq#channel1

[Dave Barnett]

Thanks Polarmate.

It's spring. I've been out doing yard work all weekend. Didn't get a chance to read everything yet. 8)

[polarmate]

You're welcome, Dave! :)
We're still struggling with bad weather! I hope my tulips at least get to get their heads out this spring!

[bwelford]

I also see that the revised Terms of Service may allow multiple blocks of Adsense ads on the same page. You cannot do it yet, but it may become available in the near future. This would allow ads to appear at the start of a long page and at the end. This would increase CTR (Click-through-rate) significantly. :)

[philophax]

bwelford, i guess you can place multiple blocks of Adsense ads on the same page: https://www.google.com/adsense/faq#format3

3. Kann ich mehr als einen AdWords-Anzeigenblock auf einer Webseite schalten?
Auf einer Seite einer Website dürfen mehrere Anzeigenblöcke platziert werden. Allerdings darf die gleiche Anzeige nicht in mehreren Anzeigenblöcken erscheinen.

good news :)

philophax

[bwelford]

Perhaps you're right, philophax. However the exact text from that Google FAQ is a little confusing.
Multiple ad units may be displayed on each Web site page, but no ad unit can contain any advertisement in common with any other ad unit.
How can you ensure that there is no advertisement in common between two multiple ad units? Why exactly is it written in this confusing way? :confused:

[Quadrille]

I interpreted that as a sneaky warning that you are more likely to get Public Service Announcements on the second ad unit, because all the paying ads may have appeared on the first.

[philophax]

Yes bwelford, same text in germany. Very confusing. Only google can handle ads.

I´ll try (seen http://naturmedizin.lauftext.de/alant.htm).

I dont think, google will throw me out (that would be very bad...). And if they will do so, i hope to get clearance about the confusion.

[Dave Barnett]

philophax


I quick check of your site this morning shows that they are running duplicate ads in both of your adsense boxes.

[bwelford]

I was so concerned about this that I contacted the Google Adsense folk. Here is part of their e-mail response, which is very clear.
Google Adsense
Essentially, our policy concerning double-serving (showing two identical ads on a single page) has not changed from before the updated Terms and Conditions were released. As there is currently no mechanism in place to prevent double-serving if two ad units are on the same page, publishers may only place one copy of AdSense ad code on each page.

Double-serving also includes showing AdWords ads through an ad network - you may not have AdSense code on a page that also displays AdWords ads through such a network.

The recently updated language on ad placement was added to allow us to introduce new features as we move forward. If we do add a feature that will allow multiple ad units on a page without any duplication of ads, we'll certainly let you know via email. Until then, please ensure that a maximum of one ad unit is placed on each of your pages.
So you're not allowed. Why didn't they make it clearer in the first place? :rolleyes:

[philophax]

Thanks a lot - i will stop them.

And yes: why wasn´t that made clear before?

Well...

Dont bite the feeding hand :)

[Dave Barnett]

Thanks bwelford, that clears it up.