Danny Sullivan Interview

[robertclough]

Source: searchengineblog.com

http://www.searchengineblog.com/interviews/interview_danny_sullivan.htm

[Kal]

Yes, wasn't it a ripper? I'm linking to it in my blog today. I particularly liked Danny's quote:

"...those in newspapers, magazines and other type of media have 'editorial' results just like search engines due [sic]. PR firms and others try to influence those results, and there's nothing wrong with that. In fact, a good PR person can be a great asset in constructing a story, if they provide the facts you need. So, too, SEOs can and do play a role with search engines."

His take on the paid inclusion favouritism thing was interesting too...

[scottiecl]

On the web, I think it's hard for people to be "locked in" to a particular web site. Nothing forces people to use Google, nor is it like there's only one or two alternatives. There are several good search alternatives available. If Google were to abuse the "power" it has, you'll see people abandon it and go elsewhere. The same thing we have been saying in several threads here. Nice article!