PDA

View Full Version : High bid keywords


szsoomro
25-02-2003, 08:04/08:04AM
Hello all :)

I came across this forum while conducting a research for my final semester of business school.

For this project I'm working on, I require a list of highly bidded keywords on overture.com along with their current per-click-rates. However, I've been searching for a week now but I cant find any such data anywhere on the WWW (perhaps I'm not very good with search engines :( )

Anyways, is there anyone here who can tell me where to find a list of highly bidded keywords on overture.com along with their current rates????

PLEASE HELP!!!!

Thanx :)

dinom
25-02-2003, 08:58/08:58AM
Don't think you will find an upto date list but these one's are always high -

online casino
casino
books
website hosting
domain names

etc...

once you've come up with a few just log onto overture and see how much the top bid is, remebering that this changes daily/hourly.

anyone else got some words that will be up there in the top most expensive overture words?

szsoomro
25-02-2003, 09:10/09:10AM
Hey thanx dinom :)

Blue
25-02-2003, 11:11/11:11AM
Check out this (http://searchenginewatch.com/facts/searches.html) page.

szsoomro
25-02-2003, 11:36/11:36AM
Thankyou Blue...but u see this site displays links of sites where i can find most searched keywords...thats not what i want...i want a list of highhly bidded keywords...in other words the mst expensive keywords on overture :)

thanx anyways ;)

Daminc
25-02-2003, 11:39/11:39AM
Anything related to gambling and pornography

Mort
25-02-2003, 14:34/02:34PM
"data recovery" ... the first ten terms are all over $5 / click.

Mark
25-02-2003, 15:13/03:13PM
Try using www.wordtracker.com. As soon as you go to the webpage or login, the most common searched keywords scroll across the top of the screen. Hope this helps....

ihelpyou
25-02-2003, 15:22/03:22PM
Welcome to the forums Mort and Mark! :hi:

Mark
25-02-2003, 17:28/05:28PM
Thank you Doug!

szsoomro
25-02-2003, 21:16/09:16PM
hello again...

OK you guys know what I'm looking for right? well yesterday I sent an email to this webmaster of asite that had information about pay-per-click sites. I just got his reply...this is how it goes:

"I don't have that kind of information, and I think you will have a
lot of trouble trying to find it, because it's wrong.

The only people who are really looking for this information are
going to be people who want to abuse the affiliate programs
and click on the high bids.

I would suggest that you just go to Overture and type in terms
that you think are going to be popular. Common words.

For example: pets, cars, used cars, marketing, search, data
recovery, web host, electronics, etc.
I'm sure you will be able to come up with more if I can manage
that list in 25 seconds.

All the best.

Nathan Power"

Can anyone tell me what this guy is talking about??? whats this gotta do with affiliate programs? i mean why would anyone search for most expensive words and then click on them??? just for the kicks? hehe...anyways, can anyone enlighten me???

Thankx :)

ihelpyou
25-02-2003, 22:13/10:13PM
Yes, that is what he is talking about. Some will actually do searches on high bidded terms to simply click on the ads so as to use up their monies.

In your case, you said it was for research. That's fine but now you know the reason that kind of information is not made available.

Just do searches to find the popular terms or do as Mark said and go to wordtracker to see which terms are popular.

szsoomro
25-02-2003, 23:59/11:59PM
Originally posted by ihelpyou
Yes, that is what he is talking about. Some will actually do searches on high bidded terms to simply click on the ads so as to use up their monies.

but how would that help them???? um confusedddd

Daminc
26-02-2003, 03:31/03:31AM
It wouldn't 'help' them. It's a dirty tactic used by some to undermine the marketing effectiveness of their competitors

szsoomro
26-02-2003, 04:16/04:16AM
Originally posted by Daminc
It wouldn't 'help' them. It's a dirty tactic used by some to undermine the marketing effectiveness of their competitors

ahhhh ic.....but isn't there a way to stop people from doing that even if they have a list of keywords that their competitors may be using??? does overture provide any services to stop people from doing such a thing???

MakeMeTop
26-02-2003, 04:27/04:27AM
There are 2 issues here:

a) affiliates if they knew the most expensive terms could encourage users to click on these links as they would earn them the most money. They may even use software running through multiple IPs to continually click on results - especially if they can find top payers who are unlikely to monitor every referral. This has happened to me in the past - but I look for it. Major PPC engines also try and prevent this happening - but it still does happen.

b) Competitors could arrange for their employees when they go home to click on these search results - just once a day. This is almost impossible to prevent. If you got 100 people to click on a competitor who is bidding $40.00 every day - then you would bleed your competitor of $4K per day!

No-one, for this reason, is going to make this commercially sensitive material freely available for others to abuse!

Though the above does already happen in specific competitive marketplaces.

szsoomro
26-02-2003, 04:36/04:36AM
Originally posted by MakeMeTop

No-one, for this reason, is going to make this commercially sensitive material freely available for others to abuse!
[/B]

hmmm...interesting....

Aworld
28-02-2003, 08:08/08:08AM
I know of some that are particularly high

Recruitment
anything Financial Services related (approx £12 per click isnt unheard of)

and everyones friend

Viagra ;)

szsoomro
28-02-2003, 08:28/08:28AM
hi again...

Thank you all soooooooo much for your suggestions. I've compiled quite an extesive list now...but i'm still not satisfied :(....can anyone suggest any other words...or categories???

Mort
28-02-2003, 08:51/08:51AM
Regarding what Doug said.....

"Yes, that is what he is talking about. Some will actually do searches on high bidded terms to simply click on the ads so as to use up their monies."

That's why I didn't tell you keywords that are in my Overture listings. I don't want you clicking on my $5 - $20 links. :D

Alan Perkins
28-02-2003, 09:09/09:09AM
Note that "affiliates" are affiliates of the PPC engine - I'm not sure that's totally clear in this thread.

The affiliate gets paid for each clickthrough on a search that uses their affiliate ID. There is huge potential for fraud, which all legitimate PPC engines *try* to prevent.

szsoomro
28-02-2003, 12:07/12:07PM
Originally posted by Mort
Regarding what Doug said.....

"Yes, that is what he is talking about. Some will actually do searches on high bidded terms to simply click on the ads so as to use up their monies."

That's why I didn't tell you keywords that are in my Overture listings. I don't want you clicking on my $5 - $20 links. :D

if the words on ur list are that expensive, I probably already have them on MY list muhahahaha...hehehe....kidding...

well mort u see i never intended to sit in from of my PC all day long clicking on expensive links...i REALLY dont have the time...or a decent ISP to do so....:)...but then again why would u trust me? ;)

haystack
03-03-2003, 21:32/09:32PM
I came across this forum while conducting a research for my final semester of business school.Hi szsoomro, if you send me an email I could probably help you out with this.

Bernard
06-03-2003, 00:16/12:16AM
Perhaps the Overture Search Term Suggestion Tool (http://inventory.overture.com/d/searchinventory/suggestion/) might be of some use in finding terms that are highly sought.

szsoomro
06-03-2003, 00:31/12:31AM
Originally posted by Bernard
Perhaps the Overture Search Term Suggestion Tool (http://inventory.overture.com/d/searchinventory/suggestion/) might be of some use in finding terms that are highly sought.

Hello Bernard,

Yes I already tried overture's search tem suggestion tool. Thanx anyways :)

1Lit.com
26-03-2003, 22:40/10:40PM
A search engine expert wrote that the most highly bidded term is mesothelioma (http://www.overture.com/d/USm/search/?type=home&Keywords=mesothelioma). A while back all three top listings were the Overture max. of $50!

I believe the terms are bidded on by greedy legal firms looking to initiate class action law suits. The earnings from these can run into millions.

I know a lot of webmasters click on the top listings just to see who is crazy enough to bid on $50 a click. I have no sympathy for those fat-cat lawyers, though. They make enough money.

P.S. I've just checked and the top FOUR are all bidding $50 a click! Talk about insanity. I don't want to get righteous, but it is sick that some people can afford that amount per click where there are so many people in the world for whom $50 is a month's salary.

haystack
27-03-2003, 00:05/12:05AM
I believe the terms [mesothelioma] are bidded on by greedy legal firms looking to initiate class action law suits. The earnings from these can run into millions. Hi 1Lit.com, while it's true that many lawyers deserve little respect, I believe mesothelioma cases are largely due to exposure to asbestos (http://www.mesoinfo.com/about/mesothelioma.html), and the lawsuits are being filed against companies who knew the dangers adbestos presented to their employees yet failed to protect them.

So, it may be a bit strange to see lawyers soliciting clients at $50/click, I have no problem watching businesses pay for their contributions to their employees now-incurable lung and abdominal cancers.

1Lit.com
27-03-2003, 12:31/12:31PM
I agree with you. If the employers knew about the asbestos risk and didn't tell their employees, then they are liable.

But these litigation lawyers are not bidding $50 a click out of the goodness of their hearts, to help the people who have suffered. They're doing it solely and exclusively to line their own pockets.

Most lawyers would have no qualms about defending somebody who they knew was guilty of wife-battering, rape or murder as long as they got their $$$$.

I'd rather be able to only afford 3 cents a click but know that I have some bottom line and operate with some morals. For instance, I only started promoting credit cards on my sites recently, having resisted the handsome profits to be made from them for years, because I thought they encouraged people to get into debt.