The SO-CALLED New Yahoo???

[ihelpyou]

A bunch of BULL. The other forums are claiming MUCH more relevancy now in Yahoo results:

http://search.yahoo.com/bin/search?p=search+engine+optimization

Does anyone call that search relevant??????? hmmm???

Look at #1. A DOORWAY page leading to another site.

Look at #2 and #3. THE SAME SITE. BOGUS ebook thing.

Look at the top #37 results. ALL have the term in the URL.

www.rankwrite.com is #38. RELEVANT. After that, the results are good.

VERY disgusting. YAHOO has gotten Much worse now.

I am not even saying my site SHOULD be up there BUT how many of the top #37 sites are even in the top 50 of SEO's in the world?? NONE

Disgusting. To think that other forum believes the results are relevant........

As long as you have the search term in your url and also as a part of your business name, you are just fine. How relevant is that philosophy?? Nothing else matters. Content? Does not matter! site theme? DOES not matter. Nothing else matters as long as you know how to SPAM YAHOO!!

Disgusting.

and YES. I should post exactly what I think moreso. :)

[Hope]

I personally never thought that Yahoo! provided relevant results. To me I see very little difference. The spammers have always had a hayday with Yahoo's secondary results and they always will. Yahoo! only cares about it's index. That index is out-dated and returns poor results also. It is no surprise that we get more people from Google than Yahoo. Yahoo is terrible.

Heidi

[ihelpyou]

NO one can question my reasons for never recommending to a client to get into Yahoo. I do NOT spam nor would I tell a client to do so. Yahoo is disgusting.

NO WAY would Looksmart act in this way with their results. All Yahoo is doing is looking at the title and then the URL. That is all. Period.

[Advisor]

Of course the results for SEO will be bad. But perhaps Yahoo is becoming more relevant for the every day searches? I haven't looked much at it yet, but that could be what those others are talking about.

Hmm...perhaps I should look into this today. I'm looking for something to rant about in tomorrow's Rank Write. The questions I keep getting sent in are always the same old thing..."Should I put commas in my meta tags or not?" I wish I could shoot those people with a pea shooter! Even at the conference...I was talking about writing for the search engines, and someone *still* asked me that question!!!

If anyone has any other ideas for me to write about, let me know!

Jill

[ihelpyou]

Well Jill, it has been a known fact forever that Yahoo favors the title and the Url in results. Also known that Yahoo is easily spammed with Doorways and with people simply buying a domain name with keywords in it and simply MAKING UP a business name to jive with the Url. They do this ALL for Yahoo. VERY spammy directory and would be a Great thing to write and rant about.

[Blue]

I noticed there is a "feedback about Yahoo! Search" link at the bottom of the results pages.

Why not give them a piece of your mind?

http://add.yahoo.com/fast/help/us/ysearch/cgi_comments

[Advisor]

Might be a good idea...of course, it may also give people ideas on how they too can spam Yahoo! But perhaps Yahoo would take notice. Wonder if they read Rank Write?

When I wrote a few weeks ago about the UK web site promotion spamming (MazY sent me the question), I got someone who wrote back at what a great technique that spamming was and should they use it on their site! Now, I think they were kidding, but I'm not 100% sure! It was rather funny.

Jill

[ihelpyou]

Your newsletter is published on many sites. I am very sure Yahoo knows about it and probably reads it.

It does not matter if you let others in on how they can SPAM Yahoo as they have Soooooooo many spam sites in there now that it would not make a difference. It could only help to let them know of the HUGE problem they have.

[ihelpyou]

Funny thing is, their BIG problem could very easily be solved by simply changing the algo and eliminating the BIG advantage they give to sites with keywords in the Url and in the business name. ... or so-called.. business name.

Very easily solved if they wanted to.

[ihelpyou]

Don't know why I picked this term but look:

http://search.yahoo.com/search?p=diamond+jewelry

So far it does not seem to matter what is searched on. Same kind of SPAM.

[Farhan]

Truly agree with you Doug!

Yahoo has really got bad with its results, i doubt they will really suffer for this! very much relevant sites have gone faaaar behind! i really hope someone in yahoo reads all this

[Advisor]

Most of those don't look like spam to me. One was a total gateway page, but the others seemed legit. What did you think was wrong with those results? Just that they ranked high because their names had keywords in them?

I definitely agree that it is a problem and it's unfair to sites with regular names (such as Rank Write!).

Jill

[ihelpyou]

Another one:

http://search.yahoo.com/search?p=baseball+cards

The business name is THE most important thing to yahoo. This only eggs on the SPAMMERS. Anyone can make up any name just for Yahoo.

[ihelpyou]

ANother one:

http://search.yahoo.com/search?p=leadership+training

All of those titles are REAL business names??? Don't think so. What a SPAMMY directory.

[Advisor]

You know, Doug, although they also have other criteria, it's also very similar on MSN's LookSmart results. Look at all the top ones for Search Engine Optimization (and I think I may have heard this somewhere else, sorry for stealing the thread!). In fact, I went to Zeal yesterday and submitted one of Heather's articles that used that phrase in the Title. I was afraid it wouldn't get in, but it DID! And the editor commented, "Good!" I'm looking forward to seeing what it does in MSN once it's established over there.

Then I try some of my own articles!

Jill

[ihelpyou]

Yes. But it is a known fact that LS/MSN do not put a lot of emphasis on the title. They DO assign categories of keywords with every submission. Yahoo does not do any of that. Strictly off the title and Url with nothing else being considered of any value.

[Advisor]

Damn...foiled again. Danny just wrote about Yahoo's new look in today's SEW paid subscription! I don't want to look like I'm copying him! Last week, I talked about Link Pop., and the very same day, so did Paul B. at ClickZ. I'm sure he thought I copied him!

Jill

[ihelpyou]

Yes, but did Danny do any ranting about the SPAMMY directory? I doubt it.

[Advisor]

Danny doesn't "rant"!!!

But he did mention the importance of the Title.As before, it remains important that your site make use of the key terms
you want to be found for at Yahoo, in the description and in the title, if
possible. I think he gave enough info that it would be too much the same if I tried to discuss the issue this week. Maybe I'll revisit it in a few more weeks.

Which leaves me still wondering what to talk about tomorrow!

Jill

[ihelpyou]

"Ranking high" in Yahoo is not determined so much by your content, but by their catagory structure, your title, and your description. Looking at your site will not give any insight into that.

That was just posted. What kind of BULL is this kind of way to rank sites? I already knew this about Yahoo.

I thought in order to have a site, you had to have content? Without content, there is NO site. So why is it that content means NOTHING to Yahoo??

[Advisor]

This is nothing new. Content has never really matter to the directories, other than whether or not you'd get a listing in the first place. With paid listings, it matters even less!

Jill

[ihelpyou]

Sure it does. It matters to Looksmart cause they give you categories of keywords that are used over at MSN. It matters in DMOZ because AOL other sites who use it have their own algo based on the content of the site. Yahoo is the ONLY directory gives does not give a heck about your content.