what's an Ad Group

[DoubleV]

the ? is in the title.

[Craig Fifield]

I've only briefly looked at AdWords, but I think a group is nothing more than a group of related ads. You group them for easier analysis.

[Mel66]

An Ad Group is a group of ads running on the same list of keywords. This is a great way to test your ad copy and see which version gets you the best CTR and conversion (make sure you use tracking URLs). Google will rotate each ad equally until a CTR is established, then they start running the version with the highest CTR more often. Hope this helps.

I have been reading the forums for a while, but this is my first post. Hope I did it right!

Melissa

[ihelpyou]

Welcome to the forums Melissa! :hi:

Thanks for jumping in to contribute, and Yes, you did it right. :thumb:

Now you simply need to make a signature file. :)

[haystack]

what's an Ad GroupDoubleV, it sounds like you need to spend some time reading Google Adword's frequently asked questions. The questions you're asking are well covered there.

Here's (https://adwords.google.com/select/faq/basics.html) a link to their basics FAQ where this question is covered